Is it true that the beauty sewing industry can only fight prices now? -Beautiful seam agent factory

In recent years, the competition in the beauty sewing industry has become increasingly fierce. As a result, some beauty sewing companies have come up with what they consider to be the most high-end killer-to fight for the price; but, the lower the price, the higher the market share? I'm afraid this may not be the case. If you just want to attract a steady stream of customers through low prices. Let me ask: Haidilao, which has no activities all year round and does not have discounts, why many people would rather line up to get cramped and consume at a party? Why not go to those fast food restaurants that fill up your stomach quickly and are cheap and affordable? The golden age of the beauty sewing industry has arrived, the business strategy is short-sighted, and the future is lost. When the term 'beauty sewing' first appeared, we temporarily called it 'the era of beauty sewing.' At that time, it was the rapid growth of beauty sewing and the first generation. The age of Nuggets in the beauty sewing industry. To a certain extent, the demand for beauty sewing belongs to product demand rather than service demand. Whoever buys the product is the same, so it is best to spend a cheaper price. This kind of consumer demand also gave the first generation of beauty sewing operators the idea of u200bu200bputting prices together, and it has also become their experience. However, with the improvement of consumption levels and consumption concepts, consumers nowadays are no longer what they used to be. Consumers' consumption needs have upgraded, they pay more attention to the cost-effectiveness of consumption, and pay more attention to the efficiency of services. If you only want to rely on low prices to attract customers, this approach is not desirable. Customers may buy beauty sutures from you today because of your ultra-low prices, but if other aspects of the store can't keep up, then even if the price is low, there is no guarantee that customers will come to you next time. While fighting for prices, Liu Qiangdong, CEO of Jingdong Group, has actually lost, saying 'When you can only fight for prices with others, you have already lost.' This sentence also applies to the beauty sewing operators. When competitors no longer talk about low-price competition, they start to talk about improving service efficiency, customer experience, service innovation and refined management, and start thinking about how to change the way the company operates and become a sustainable company; and you are still wondering whether the price It should be lower, in fact you have already lost. Low prices can only benefit in the short-term, but cannot win the long-term future. , Lack of core competitiveness, everything is zero. What is the reason for the increasingly fierce competition in the sewing industry? It's not just because more and more people are entering the field of beauty sewing. The market and consumers' demand for the beauty sewing industry is essentially a service. Customers want to experience different beauty stitching services, better beauty stitching products, faster and better quality stitching service experience, who can provide them with these, they prefer to go here for consumption. Therefore, the beauty sewing operators need to divert their attention from the original price war, to build their own core competitiveness, to meet the new needs of consumers.

Price Beauty Sewing Industry Competition