What are the specific methods for online marketing in the beauty industry?-beauty industry

What are the specific methods for network marketing in the beauty seam industry? Xie Fei, a network marketing expert, has summarized the following effective methods after long-term practice.

　　Several common methods of network marketing in the beauty seam agent industry:

　　 1. Paid advertising on search engines: Baidu bidding is the main one, and a large number of long-tail keywords are placed in a short time, which quickly attracts traffic.

　　Solve the problem:

　　, bring traffic in a short period of time, get interested customers,

　　, the effect is controllable, and the rate of return on investment is clear.

　　Effect evaluation: It takes a short time to obtain traffic, but it requires a certain cost, requires professional operation, and is very technical.

　　2. Search engine optimization: optimize the website as a whole, increase the weight of the website in the search engine, so that more keywords in the beauty industry (for example, beauty manufacturers, top ten rankings, etc.) can be Appears on the first page of the search engine.

　　Solve the problem:

　　, bring more traffic, precision marketing can bring more new customers;

　　, the natural rankings can make the company's reputation more widely spread.

　　Effect evaluation: Website optimization can achieve better results at a lower cost, but it takes a certain period of time to achieve results, and it is necessary to persevere in the optimization and maintenance of the website.

　　 3. Word of mouth marketing: blog marketing, topic marketing, blog posts, question and answer marketing.

　　Solve the problem:

　　, use certain topics to form a word-of-mouth communication effect, so that the company's reputation can be spread more widely;

　　, use the blogger’s own opinions to establish the role of a leader and instill a brand image for the readers.

　　, interact with potential groups and grasp their movements.

　　 Effect evaluation: Disseminate articles about the website that have a wide spread significance to the outside world through blogs, Qu0026A, and post bars to achieve the purpose of in-depth marketing.

　　The content of the article is carefully designed and has a public relations nature. It contains keywords that can directly attract attention (mainly soliciting soft articles). Click directly to enter the website.

　　 Fourth, news source manufacturing: the winner is the one who can post news on Sina and industry websites.

　　Solve the problem:

　　. Use the influence of the news site to enhance the brand image, which is more cost-effective and more effective than online advertising.

　　, the rate of news dissemination is high, and if the quality is high, it can be reprinted, which is compared to the cost of media contracts.

　　 Effect evaluation: By creating news sources, publishing soft articles on websites frequently focused by customers, and using the powerful influence of websites published by soft articles can not only allow search engines to include quality news, but also influence these websites. The members of, reach the core group directly, let potential customers take the initiative to understand the website and the company, and then form customers.

　　The experience of network marketing expert Xie Fei: Network marketing in the beauty sewing agent industry requires a long-term process, and every method must be implemented in place. Don't give up halfway because you can't see the effect for a while.